TiVo Advertiser Hub
Building a flexible, centralized WordPress experience for TiVo advertisers.
/ 01 Overview
TiVo needed one branded place where advertisers could find everything required to build and submit compliant ads. With the 5ivecanons team, I developed that hub in WordPress, turning the approved UI/UX into a responsive, modular site backed by reusable ACF components and an editor-friendly admin.
/ My Role
Theme: Custom WordPress theme and section templates
Content: Reusable modules powered by Advanced Custom Fields
Front-end: Approved designs built as responsive components
Interaction: Hero hotspots, media previews, and accordions
Testing: Desktop, tablet, and mobile
/ 02 The Challenge
A lot of detailed information had to live on one page and still be easy to scan, easy to edit, and easy to use on a phone.
- 01
Consolidate a large volume of advertiser information into one experience.
- 02
Make technical specifications quick to locate.
- 03
Cover images, logos, video, ad copy, and templates.
- 04
Let visitors preview examples and download resources.
- 05
Guide advertisers to submit their media assets.
- 06
Keep a long, content-rich page easy to navigate.
- 07
Support more than one language.
- 08
Stay usable across desktop, tablet, and mobile.
- 09
Give TiVo administrators control of the content.
/ 03 One Hub for Advertisers
Everything an advertiser needs, in the order they need it.
/ Advertisers Can
- Find image specifications
- Check logo and video requirements
- Get approved ad-copy guidance
- Download templates
- Preview media examples
- Submit media assets
- Switch between supported languages
/ 04 Interactive Hero Hotspots
The hero shows the ad exactly where it runs, and each hotspot explains one part of it.
Try it: select a marker to see what that part of the ad unit needs. Markers work with a mouse, touch, or keyboard.
Featured Image
The large background visual that sets the tone of the ad.
Title Logo
The show or movie logo. Without one, the submitted title appears as text.
Ad Copy
A short program description and call to action, supplied through a copy worksheet.
Provider Logo
An optional logo for the affiliated network or provider.
/ 05 Custom WordPress Development
A custom theme, built section by section. Each part of the page is its own template, so it can be reused, reordered, and maintained on its own.
/ What I Built
Theme & sections
A custom theme with section templates for the hero, slider, specs tables, media resources, and submission.
Interactive UI
Hero hotspots, tabbed media previews, sliders, and accordion tables.
Resources
Spec tables, template downloads, and example galleries presented consistently.
Cross-device
Responsive layouts tested on desktop, tablet, and mobile.
/ 06 Custom ACF Modules
Administrators edit fields, not layouts. Reusable ACF modules let the TiVo team update copy, specs, and media from the WordPress admin while the front end stays consistent.
home-hero.phpHero contenthome-slider.phpRotating slidesglobal-table-accordion.phpSpecs table, accordion on mobileglobal-media-resources.phpTabbed media examplesglobal-submit-media.phpMedia submissionglobal-text-image-two-columns.phpText and image blockcommon-pageheader.phpPage headerhome-cta.phpCall to action
File names as they appear in the theme screenshot; field groups sit in the theme's acf-json folder.
/ 07 Resources & Submissions
The page follows the advertiser’s workflow, from finding a spec to sending finished files.
- 1
Locate
Find the right specification in the table.
- 2
Review
Check examples, dimensions, and formats.
- 3
Download
Get templates and the copy worksheet.
- 4
Prepare
Build the creative against the spec.
- 5
Submit
Send media assets from the submission section.
/ 08 Multilingual
Same layout, different language. Specs, media, and templates are available in each supported language without changing how the page works.
- Consistent layouts across translations
- Translatable ACF content, managed in the admin
- Layouts that hold up with longer German strings
/ Switch the Language
Coming Soon!
TiVo Home Page Ad
The TiVo Home Page Ad is your premier solution for captivating and engaging audiences.
View MediaHeadline strings from the live English and German screens.
/ 09 Responsive Experience
Dense technical content, readable on a phone. Tables become accordions, sliders get a mobile layout, and every download stays one tap away.
/ On Small Screens
- Collapsible navigation and a persistent Contact Sales button
- Spec tables reorganized as accordions
- Touch-friendly slider controls and hotspots
- Flexible media and clear download buttons
- A hierarchy that keeps a long page scannable
/ 10 From Blueprint to Build
/ 11 Outcome
A single, organized home for TiVo’s advertiser resources, built to be updated without a developer.
- A central destination for advertiser resources
- Easier access to specs, templates, and examples
- A responsive experience across devices
- Reusable WordPress components
- Flexible content management through ACF
- Multilingual content support
- A maintainable foundation for future updates
- A more organized path from spec to submission
/ 12 Reflection
The hard part was balance: a lot of precise advertiser information, presented through an interface that still feels simple. Building it as a custom theme with reusable ACF modules kept the approved design intact and gave administrators a practical way to manage resources, specs, and translations.
/ 13 Credits
Client: TiVo
Agency: 5ivecanons (opens in a new tab)
My role: WordPress Developer
Development: Custom WordPress Theme and ACF Modules
Live project: advertising.tivo.com (opens in a new tab)